Read about Karthik Raghunandan’s experience:
Translating a concept with lot of equations and analysis on paper which is very promising to a viable product involves enormous amount of time, manpower and money. Scientists/ academicians require support to translate the technology and to be established in the market. Initially critical tests and analysis were made to validate technology and dynamically scale. Our interaction with AIT Indian camp was when we were trying to come out of the lab for product development. Continuous support on different aspects starting from analysis or understanding a business plan to pitch to a customer or to an investor at different scales was extensive with support and discussions from industrial experts to academicians. Specifically, at the AIT Swiss camp we got training to pitch at any place and at any time, which makes an academician to think business and not equations. We pitched during train journeys, in elevators, or had to do an ad hoc pitch during lunch, all with varying time frames to pitch starting from 5 minutes to 1 minute and finally 30 seconds at Google campus.
As part of the AIT programme we pitched our technology at the Pitch Fest at the Google Zürich campus and won the first prize, which was one of the major leaps in our entrepreneurial journey; as a result we were featured in print media here in India (see links below). We were constantly approached by a lot of funding agencies, NGO’s, Communities, VC’s (Infuse Venture, Artiman Ventures, Nano Holdings etc.,) also we were able to raise both government funds (DBT BIRAC grant) and private funds (Robert Bosch centre for cyber physical systems, Center for infrastructure, Sustainable Transportation and Urban Planning (CiSTUP), and the Centre for Innovation, Incubation & Entrepreneurship (CIIE) at the Indian Institute of Management (IIM)-Ahmedabad) for the startup. We were also approached directly by lot of customers and currently manufacturing products for specific requirements. Interesting is the current involvement in Shukla Ganga, an ambitious project to map pollutant concentrations across the Ganga, a 3000 km river basin. Both the AIT India and Switzerland camp helped us at different phases of technology translation, we are grateful for the efforts and support of AIT teams to closely monitor us and help us sustain in the entrepreneurial journey.
2. Deccan Herald : http://www.deccanherald.com/content/493227/iisc-team-wins-google-award.html